Friday, June 25, 2010

Cliché: go for broke

Meaning: to risk or bet everything; try with all your might (example 1, example 2)

Rewrite 1: throw in the house and kids
Rewrite 2: go for tilt
Rewrite 3: bet to win the poorhouse
Rewrite 4: sweat half dollars
Rewrite 5: arrrr! till you pop an artery

Comment: Look at this arsenal of rewrites as walking the full line of meanings, from risk to betting to effort. Man, I'm tired!

Tell me what you would have said. I'm on Twitter:@a_copywriter
Living on the edge
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