Meaning: a wonderful, sentimental moment (sometimes meant satirically) (example 1, example 2)
Rewrite 1: a Kodachrome frame
Rewrite 2: a soft-focus moment
Rewrite 3: get all Kodacky on me
Rewrite 4: here's a picture shy on sincerity
Rewrite 5: a photo-op moment
Comment: The danger with this idiom is that with the demise of Kodak, the "Kodak moment" now may slip into obscurity or fall into a sense of the no-longer-relevant.
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Thursday, December 22, 2011
Tuesday, December 20, 2011
cliché: knuckle under
Meaning: consent reluctantly/give in (example)
Rewrite 1: fold to the uppercut
Rewrite 2: give in to the grimmace
Rewrite 3: cave to the nipple pinch
Rewrite 4: succumb to sarcasm
Rewrite 5: fall to a twisted plot
Comment: Faced with a set of knucles clenched under your chin, you might reluctantly bow to someone's demand. I've rewritten this idiom in that vein, then taken it in some "other" directions for fun.
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Rewrite 1: fold to the uppercut
Rewrite 2: give in to the grimmace
Rewrite 3: cave to the nipple pinch
Rewrite 4: succumb to sarcasm
Rewrite 5: fall to a twisted plot
Comment: Faced with a set of knucles clenched under your chin, you might reluctantly bow to someone's demand. I've rewritten this idiom in that vein, then taken it in some "other" directions for fun.
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Friday, December 16, 2011
cliché: knuckle sandwich
Meaning: a punch in the mouth (example)
Rewrite 1: fist brunch
Rewrite 2: bare knuckle salad
Rewrite 3: Bronx dental cleaning
Rewrite 4: five-finger lip enlargement
Rewrite 5: party punch served with a five-finger shot glass
Comment: The original was always so evocative and image provoking; I tried to keep these in a similar frame.
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Rewrite 1: fist brunch
Rewrite 2: bare knuckle salad
Rewrite 3: Bronx dental cleaning
Rewrite 4: five-finger lip enlargement
Rewrite 5: party punch served with a five-finger shot glass
Comment: The original was always so evocative and image provoking; I tried to keep these in a similar frame.
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Thursday, December 15, 2011
cliché: knuckle down
Meaning: get busy/work harder (example 1, example 2)
Rewrite 1: fist press
Rewrite 2: full body face press
Rewrite 3: full court grapple
Rewrite 4: muscle pin it
Rewrite 5: gang tackle it
Comment: I think in this instance, "knuckle down" means to bear down upon or bear your weight on something. I've attempted to wrestle this one with as many grappling metaphors as I could manhandle without getting sweaty and pulling a sciatic nerve.
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Rewrite 1: fist press
Rewrite 2: full body face press
Rewrite 3: full court grapple
Rewrite 4: muscle pin it
Rewrite 5: gang tackle it
Comment: I think in this instance, "knuckle down" means to bear down upon or bear your weight on something. I've attempted to wrestle this one with as many grappling metaphors as I could manhandle without getting sweaty and pulling a sciatic nerve.
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Monday, December 12, 2011
cliché: know where you stand
Meaning: certain of your position (example)
Rewrite 1: know where your feet meet the peet
Rewrite 2: be one with your position
Rewrite 3: be certain of your soundings
Rewrite 4: stand firm with your roots
Rewrite 5: know where the wind can't blow you, the river can't move you, and the cattle can't run you over
Comment: This one, which took a few days to work on, can be both about current position and how you see things, so I tried to reflect both.
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Rewrite 1: know where your feet meet the peet
Rewrite 2: be one with your position
Rewrite 3: be certain of your soundings
Rewrite 4: stand firm with your roots
Rewrite 5: know where the wind can't blow you, the river can't move you, and the cattle can't run you over
Comment: This one, which took a few days to work on, can be both about current position and how you see things, so I tried to reflect both.
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Have any clichés you're wondering about that I haven't attempted yet? Let me know and I'll give it a try. Give me a shout out on Twitter and Facebook.
Wednesday, December 07, 2011
cliché: know the score
Meaning: aware of the facts or numbers/understand (example 1, example 2, example 3)
Rewrite 1: know the count
Rewrite 2: recite the numbers
Rewrite 3: deliver the outcome
Rewrite 4: handle the stats
Rewrite 5: replay the highlights
Comment: This idiom is often about sports scores, but there is also a use that is about musical score. I have kept it to sports but I'll bet you can think of rewrites for music.
I'm online - find me at:
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Rewrite 1: know the count
Rewrite 2: recite the numbers
Rewrite 3: deliver the outcome
Rewrite 4: handle the stats
Rewrite 5: replay the highlights
Comment: This idiom is often about sports scores, but there is also a use that is about musical score. I have kept it to sports but I'll bet you can think of rewrites for music.
I'm online - find me at:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Tuesday, December 06, 2011
cliché: know the ropes
Meaning: knowledge or experience (example 1, example 2, example 3)
Rewrite 1: know the knots
Rewrite 2: know the sea
Rewrite 3: know the roll of the ship
Rewrite 4: know when to duck, jump, and swerve
Rewrite 5: aware of the holes, lifts, and falls
Rewrite 6: know every branch on the tree
Comment: The origins of this idiom are acknowledged to be from the sea, but there are two ways to look at it: know the rigging or know how to get around on it in various sea weather. I try to suit both.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Rewrite 1: know the knots
Rewrite 2: know the sea
Rewrite 3: know the roll of the ship
Rewrite 4: know when to duck, jump, and swerve
Rewrite 5: aware of the holes, lifts, and falls
Rewrite 6: know every branch on the tree
Comment: The origins of this idiom are acknowledged to be from the sea, but there are two ways to look at it: know the rigging or know how to get around on it in various sea weather. I try to suit both.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Labels:
cliches,
how to recast cliches,
how to rewrite cliches,
know the ropes,
ropes,
sea
Monday, December 05, 2011
cliché: knock out, a
Meaning: a beautiful woman (example)
Rewrite 1: a beauty brain freeze
Rewrite 2: an EMP (Eyes Might Pop-out)
Rewrite 3: a power outage
Rewrite 4: a lines-down and lights-out
Rewrite 5: an E-EFFEN-5!
Rewrite 6: a femme fatality
Comment: It was hard to write something that knocks you out without being a negative, which the original clearly is not.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Rewrite 1: a beauty brain freeze
Rewrite 2: an EMP (Eyes Might Pop-out)
Rewrite 3: a power outage
Rewrite 4: a lines-down and lights-out
Rewrite 5: an E-EFFEN-5!
Rewrite 6: a femme fatality
Comment: It was hard to write something that knocks you out without being a negative, which the original clearly is not.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Friday, December 02, 2011
cliché: knock on wood
Meaning: superstitious act to avoid bad luck (example)
Rewrite 1: fist bump wood
Rewrite 2: high-five a tree
Rewrite 3: bonk an oak
Rewrite 4: knuckle a plank
Rewrite 5: back-hand some veneer
Rewrite 6: slap some ash
Comment: Not sure if in superstition these substitutions would be seen to work in the place of actually knocking on wood with your knuckles, but it would certainly work to freshen the language.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Rewrite 1: fist bump wood
Rewrite 2: high-five a tree
Rewrite 3: bonk an oak
Rewrite 4: knuckle a plank
Rewrite 5: back-hand some veneer
Rewrite 6: slap some ash
Comment: Not sure if in superstition these substitutions would be seen to work in the place of actually knocking on wood with your knuckles, but it would certainly work to freshen the language.
Where to find me online:
Social Media: Twitter (@a_copywriter), Facebook (E-Messenger), Google+ (E-Messenger)
Web: www.e-messenger-consulting.com
Blogs: Penman, Booksville, Alan Eggleston
Thursday, December 01, 2011
cliché: kiss and tell
Meaning: do in private then tell in public (example 1, example 2)
Rewrite 1: kiss and tweet
Rewrite 2: bed and blab
Rewrite 3: grab and brag
Rewrite 4: see and shill
Rewrite 5: expose-say!
Rewrite 6: blab-e-ography
Comment: This often describes an elicit affair or activity so many of these are kanted that way, but I also tried to add some that tilt toward other secret knowledge made public.
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Rewrite 1: kiss and tweet
Rewrite 2: bed and blab
Rewrite 3: grab and brag
Rewrite 4: see and shill
Rewrite 5: expose-say!
Rewrite 6: blab-e-ography
Comment: This often describes an elicit affair or activity so many of these are kanted that way, but I also tried to add some that tilt toward other secret knowledge made public.
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Like me on Facebook: E-Messenger Internet Consulting
Join me on Google+: E-Messenger Internet Consulting
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