Meaning: do or experience something for the first time (example 1, example 2)
Rewrite 1: put a hair out of place
Rewrite 2: get your clothes dirty
Rewrite 3: nick your tools a little
Rewrite 4: get the shovel dirty
Rewrite 5: knock the shine off the nail head
Rewrite 6: put some dents in the chrome
Comment: Most of these are about first-time experiences, but many of them could also be about letting go of inhibitions - which the cliché could also be about. Sometimes a cliché has a main meaning but its meaning morphs as people add textures of understanding to its use.
Have a cliché you'd like to see me recast? Tell me here or on Twitter: @a_copywriter
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Language isn't static
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Thursday, June 10, 2010
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1 comment:
Thanks for a greaat read
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