Meaning: it's disappointing (example)
Rewrite 1: isn't the egg the goose gaggled over
Rewrite 2: isn't the omellette the chef's commotion stirred up
Rewrite 3: isn't the pile-up the four-mile backup promised
Rewrite 4: isn't the gift all the wrapping presents
Rewrite 5: isn't the raise the boss's praises implied
Comment: "Cracked up" means "praise" in its original though seldom-used form, but it's difficult to find another way to repeat that, so I went for other things that "crack up" that might create a similar intention. Thus, the egg references and the pile up. Can you think of another way to bring back the original sense of praise in this idiom?
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Playing devil's advocate this once
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Showing posts with label how to recast cliches. Show all posts
Showing posts with label how to recast cliches. Show all posts
Thursday, February 24, 2011
Friday, February 18, 2011
Cliché: Is it soup yet?
Meaning: is it ready? (example)
Rewrite 1: soup poured?
Rewrite 2: done cookin'?
Rewrite 3: table set yet?
Rewrite 4: still in the oven?
Rewrite 5: pie still cooling?
Comment: I've maintained the food or eating metaphor, but there should be plenty of others you could use. For instance, building: Walls up? Decorating: Paint dry? Programming: Code up?
When you're on Twitter, say howdy: @a_copywriter
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Food on your keyboard
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Rewrite 1: soup poured?
Rewrite 2: done cookin'?
Rewrite 3: table set yet?
Rewrite 4: still in the oven?
Rewrite 5: pie still cooling?
Comment: I've maintained the food or eating metaphor, but there should be plenty of others you could use. For instance, building: Walls up? Decorating: Paint dry? Programming: Code up?
When you're on Twitter, say howdy: @a_copywriter
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Food on your keyboard
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Wednesday, February 16, 2011
Cliché: skating on thin ice
Meaning: taking a big risk (example)
Rewrite: swimming in deep waters
Rewrite: walking on ice
Rewrite: upstaging a diva
Rewrite: running with scissors
Rewrite: skipping a stiff rope
Comment: This cliché was the suggestion of Jacques. Thanks, Jacques! I tried to come up with different risky scenarios without sounding too rediculous.
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More on metaphors
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Rewrite: swimming in deep waters
Rewrite: walking on ice
Rewrite: upstaging a diva
Rewrite: running with scissors
Rewrite: skipping a stiff rope
Comment: This cliché was the suggestion of Jacques. Thanks, Jacques! I tried to come up with different risky scenarios without sounding too rediculous.
Follow me on Twitter: @a_copywriter
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More on metaphors
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Friday, February 11, 2011
Cliché: in your dreams
Meaning: a challenge of disbelief (example)
Rewrite: in your mind's eye
Rewrite: in the world of make-believe
Rewrite: as the fantasy flies
Rewrite: with your imaginary friends
Rewrite: when you're on meds
Comment: This is usually said as a taunt, so think more in terms of sarcasm.
Connect with me on Twitter: @a_copywriter
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More on dreams
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Rewrite: in your mind's eye
Rewrite: in the world of make-believe
Rewrite: as the fantasy flies
Rewrite: with your imaginary friends
Rewrite: when you're on meds
Comment: This is usually said as a taunt, so think more in terms of sarcasm.
Connect with me on Twitter: @a_copywriter
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More on dreams
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Wednesday, February 09, 2011
Cliché: in the nick of time
Meaning: just in time (example)
Rewrite 1: in the tick of a tock
Rewrite 2: before the zeroes clicked over
Rewrite 3: before the bell buzzed
Rewrite 4: before a spark becomes a flame
Rewrite 5: before he could hit "send"
Comment: The last couple of examples are more moments than time, yet I think they equally apply.
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More on idioms
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Rewrite 1: in the tick of a tock
Rewrite 2: before the zeroes clicked over
Rewrite 3: before the bell buzzed
Rewrite 4: before a spark becomes a flame
Rewrite 5: before he could hit "send"
Comment: The last couple of examples are more moments than time, yet I think they equally apply.
Join me on Twitter: @a_copywriter
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More on idioms
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Tuesday, February 08, 2011
Cliché: in the hot seat
Meaning: difficult position (example)
Rewrite: in the frying pan
Rewrite: in the flood plain
Rewrite: in a war zone
Rewrite: on the nail head
Rewrite: over an open manhole
Rewrite: holding a live wire
Comment: I tried to not just concentrate on "hot" situations, but also included difficult circumstances.
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Words of conflict
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Rewrite: in the frying pan
Rewrite: in the flood plain
Rewrite: in a war zone
Rewrite: on the nail head
Rewrite: over an open manhole
Rewrite: holding a live wire
Comment: I tried to not just concentrate on "hot" situations, but also included difficult circumstances.
Give me a shout on Twitter: @a_copywriter
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Words of conflict
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Monday, February 07, 2011
Cliché: in the clear
Meaning: blameless or innocent (example 1)(example 2)
Rewrite 1: passed clean suspect inspection
Rewrite 2: traveling barrier-free
Rewrite 3: the fog surrounding you has lifted
Rewrite 4: the dark cloud hovering over you just rained out
Rewrite 5: the trash talk has shifted to somebody else
Comment: There is an other use for this idiom related to cashflow, but all the references I found online were to blamelessness.
Join me on Twitter: @a_copywriter
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Rewrite 1: passed clean suspect inspection
Rewrite 2: traveling barrier-free
Rewrite 3: the fog surrounding you has lifted
Rewrite 4: the dark cloud hovering over you just rained out
Rewrite 5: the trash talk has shifted to somebody else
Comment: There is an other use for this idiom related to cashflow, but all the references I found online were to blamelessness.
Join me on Twitter: @a_copywriter
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Saturday, February 05, 2011
Cliché: in on the ground floor
Meaning: involved from the beginning (example)
Rewrite 1: in at the lobby level
Rewrite 2: entering before the crowd arrives
Rewrite 3: begin where everything is "up"
Rewrite 4: start with the hand-over of the keys
Rewrite 5: Getting to 60 from zero
Comment: The last one was inspired by Top Gear (UK), which I was watching at the time.
Come say hello on Twitter: @a_copywriter
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Rewrite 1: in at the lobby level
Rewrite 2: entering before the crowd arrives
Rewrite 3: begin where everything is "up"
Rewrite 4: start with the hand-over of the keys
Rewrite 5: Getting to 60 from zero
Comment: The last one was inspired by Top Gear (UK), which I was watching at the time.
Come say hello on Twitter: @a_copywriter
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